SEO & website strategist · Author of 25+ books

Where eyes go,
decisions follow.

I’m Ujjwal Ganesh. For 12+ years I’ve helped businesses get found on Google and in AI answers, then shaped their websites around how people actually look and decide. I also write books about how minds work, for adults and for children.

That line is a gaze path: the order eyes move across a page. Making it end on the right button is my job. Rest your cursor anywhere to draw your own.

Ujjwal Ganesh, website strategist, SEO consultant and author

12+years in SEO and website work

400+SEO projects managed

100+websites managed

25+books for adults and children

Three ways to work together

Every project starts from the same question: where does your website lose the people who should be buying? Then we fix that first.

Audit

Know exactly why your site isn’t bringing in enquiries, and what to fix first.

You get
A prioritised fix list covering technical SEO, content and conversion.
Ask about an audit

Build

A fast WordPress site built around one clear path from visitor to enquiry.

You get
Strategy, page plan, design and build, with SEO set up from day one.
Ask about a build

Grow

Steady month-on-month gains in search traffic and enquiries, measured, not guessed.

You get
Monthly SEO and AEO, content and conversion testing using the C.O.N.V.E.R.T. method.
Ask about consulting
The C.O.N.V.E.R.T.methodCONVERT1234

The method in a book · For business owners and marketers

Turn your website from a leaky bucket into a conversion machine.

Decoding The Click teaches the C.O.N.V.E.R.T. method: seven steps, built on user psychology and data, for finding where your site loses people and fixing it.

Paperback and Kindle · 183 pages · Paid link: as an Amazon Associate I earn from qualifying purchases.

The bookshelf

An Almanac of UsThe Art of De-IllusionThe Observation EffectThe Passenger’s ParadoxThe Self-Sabotage Code
The Human Code5 books · Start with An Almanac of Us
A Symphony of OneThe Art of Real RestThe Digital Performance Trap
Digital Intentionality3 books · Start with A Symphony of One
Decoding The ClickWebsites That Stand Strong
Websites and conversion2 books
The Day I Saw My Father
Standalone1 book
See all books
1234

Free 30-minute call

Let’s find where your website loses people.

Tell me about your site and what you want it to do. In 30 minutes you’ll get an honest read on what’s holding it back and what I’d fix first, whether or not we work together.

  • SEO and AEO: why you’re not showing up on Google or in AI answers
  • Your website: why visitors leave without enquiring
  • Content: what to write next, and what to stop writing

Newsletter

Notes from the work

What I’m learning in SEO, AEO and websites: practical advice, experiments and what’s changing. Short emails, only when there’s something worth sending.

Your email is only used to send these notes. Privacy policy