Fixed fee
Find out where visitors stop, and what would make them call, fill in the form or buy.
Sending more traffic to a page that leaks only makes a bigger leak. Fix the page first.
Your key pages, checked against the C.O.N.V.E.R.T. method from my book Decoding the Click.
Where visitors drop, by page and device, from GA4, plus heatmaps and recordings where installed.
Each with the reason, the evidence and the expected effect.
Headlines, calls to action and form fields for the pages that matter most.
For changes that need proof before rollout.
With whoever builds the pages.
What counts as a conversion, plus access to GA4 and any heatmap tool.
Funnels, drop-offs, devices and traffic sources.
Each key page, on a phone first.
The changes and rewrites, walked through together.
The review follows the method in the book, so you can read the thinking before we talk. I don't publish conversion lifts I can't attribute. A good review tells you what to change and how to measure it, so you see the result in your own numbers.
The audit asks how people find you. This asks what happens once they arrive. Many sites need both. If traffic is low, the audit usually comes first.
For A/B tests, yes. For the review, no. With low traffic I rely on recordings, customer feedback and proven principles, and suggest changes you can make without a test.
I write the copy and the specs. I can build them in WordPress or brief your developer.
GA4 and Search Console, plus heatmaps and recordings such as Microsoft Clarity or Hotjar where they're installed.
No. It's there if you'd like to see how I think before we talk.
Send me the page that should be converting.
One URL is enough to start.
Free, and without obligation.
